Apple is reportedly close to finalizing a deal to pay Google approximately $1 billion annually to power a major overhaul of its Siri voice assistant using Google's advanced Gemini AI technology. The revamped Siri, expected to launch in 2026, will rely on a custom version of Google's Gemini model running on Apple's private servers, marking a significant partnership between two of the tech industry's fiercest rivals[1][5].
According to Bloomberg’s Mark Gurman, Apple’s new Siri will...
According to Bloomberg’s Mark Gurman, Apple’s new Siri will not merely incorporate public Google APIs but will use a specially tailored Gemini AI model developed by Google specifically for Apple. This model will operate within Apple’s Private Cloud Compute infrastructure, enabling enhanced conversational capabilities while maintaining Apple's hallmark user experience and privacy standards. Importantly, users will not see Google branding or features explicitly; instead, Siri will continue to present a seamless, Apple-designed interface powered invisibly by Google’s technology[1][3].
This collaboration builds on the longstanding search agreeme...
This collaboration builds on the longstanding search agreement between the two companies, where Google pays Apple billions annually to remain the default search engine on Apple devices. The new AI partnership is seen as a natural extension, illustrating Apple’s urgency to catch up in the competitive AI assistant space, where rivals have made significant advances. The deal highlights Apple’s recognition that its in-house AI efforts have lagged behind, necessitating reliance on Google’s cutting-edge AI infrastructure to meet user expectations for smarter, more responsive assistants[4][6].
Beyond the technical aspects, this alliance has broader impl...
Beyond the technical aspects, this alliance has broader implications. For Google, it means Gemini AI will gain access to billions of users through Apple’s ecosystem, solidifying its role as a foundational AI platform. For Apple, it represents a strategic move to stay relevant in AI without compromising privacy by hosting the AI on its own servers. However, this partnership could also attract further antitrust scrutiny given the scale and nature of collaboration between two dominant tech giants[4][6].
In summary, Apple’s potential $1 billion yearly investment t...
In summary, Apple’s potential $1 billion yearly investment to integrate Google Gemini AI into Siri signals a transformative step for both companies. It promises a smarter, more capable Siri for users while underscoring the evolving dynamics of AI development and competition in the tech industry[1][5].
🔄 Updated: 11/5/2025, 8:50:18 PM
Apple is reportedly finalizing a $1 billion annual deal with Google to power its next-generation Siri using a custom version of Google's Gemini large language model, which boasts 1.2 trillion parameters—an eightfold increase over the 150 billion-parameter model currently employed by Apple Intelligence for cloud tasks[1][2]. This advanced Gemini model will handle complex functions like summarization and planning, running exclusively on Apple’s Private Cloud Compute servers to maintain user privacy while enabling a hybrid AI system that retains some in-house Siri capabilities[1][2][4]. The partnership, led by Vision Pro creator Mike Rockwell and software chief Craig Federighi, aims to debut with iOS 26.4 in spring 2026, marking Apple’s largest AI
🔄 Updated: 11/5/2025, 9:00:20 PM
**Live Update:**
Apple is finalizing an unprecedented $1 billion annual deal with Google to license a custom 1.2 trillion-parameter Gemini AI model—a massive leap from its current 150 billion-parameter system—aimed at powering a next-generation Siri expected to debut with iOS 26.4 in spring 2026[1][2]. “We’ve been preparing for this shift since Q2,” a senior Apple executive told Bloomberg, highlighting the company’s urgency to catch up to rivals after months of AI delays and internal setbacks[1]. Industry analysts see the move as a high-stakes admission of Apple’s AI gap, with one expert noting on a tech podcast, “Google cashed in hard
🔄 Updated: 11/5/2025, 9:10:18 PM
Apple has finalized a $1 billion annual deal with Google to power its next-generation Siri using a custom version of Google's Gemini AI model, which features 1.2 trillion parameters—eight times larger than Apple's current 150 billion-parameter model. The new Siri, codenamed "Linwood," is expected to debut with iOS 26.4 next spring, and Google’s AI will run on Apple’s private servers to maintain user privacy, according to sources including Bloomberg's Mark Gurman[1][2][3]. The partnership, led by Apple executives Mike Rockwell and Craig Federighi, marks Apple's largest AI investment to date and reflects its push to close the AI gap with competitors like Microsoft and Google[2].
🔄 Updated: 11/5/2025, 9:20:18 PM
Apple is reportedly finalizing a $1 billion annual deal with Google to power a major overhaul of Siri using a custom version of Google’s Gemini AI model, which features 1.2 trillion parameters — a significant leap from the 150 billion parameters currently powering Apple’s cloud-based intelligence[1][2]. This upgrade focuses on enhancing Siri’s summarization and planning capabilities, with Google’s model running on Apple’s Private Cloud Compute servers to maintain user privacy while integrating advanced AI functions[1][2]. Internally codenamed “Linwood,” the revamped Siri aims to launch with iOS 26.4 next spring under a hybrid system combining Google’s AI strengths and Apple’s in-house models, signaling Apple’s strategic pivot to close the AI gap
🔄 Updated: 11/5/2025, 9:30:17 PM
Apple is finalizing a $1 billion annual deal with Google to integrate a custom version of Gemini, Google’s 1.2 trillion-parameter AI model, into Siri for a major overhaul set to debut with iOS 26.4 next spring, according to Bloomberg’s Mark Gurman. The partnership, internally dubbed “Glenwood,” will see Google’s model run on Apple’s Private Cloud Compute servers, keeping user data isolated from Google’s infrastructure, while Apple maintains some Siri functions with its own in-house models.
🔄 Updated: 11/5/2025, 9:40:53 PM
Apple is finalizing a deal to pay Google approximately $1 billion USD per year to integrate Google’s Gemini large language model—a 1.2 trillion-parameter AI—into Siri’s core summarization and planning functions, a dramatic leap from the current Apple Intelligence model, which is based on a 150-billion-parameter system[1]. The collaboration, codenamed “Glenwood,” will see Gemini run entirely on Apple’s Private Cloud Compute servers to ensure user data never touches Google’s infrastructure, addressing privacy concerns while upgrading Siri’s ability to handle more complex queries starting with iOS 26.4 in Spring 2026[1]. Google is reportedly custom-training a specialized version of Gemini for Apple
🔄 Updated: 11/5/2025, 9:50:37 PM
Apple’s reported plan to license Google’s Gemini AI to power Siri—a deal estimated at $1 billion annually and targeting a Spring 2026 launch—has drawn early attention from U.S. antitrust regulators, who are already closely monitoring the companies’ existing billion-dollar search agreement for signs of anti-competitive behavior[1][8]. However, as of November 2025, no formal investigations or public statements have been issued by the Department of Justice or Federal Trade Commission regarding this new AI partnership; sources indicate regulators are “gathering information” but have not yet decided whether to launch a probe[8]. “This deal could further entrench the dominance of two tech giants in AI, raising fresh questions about competition and consumer choice,”
🔄 Updated: 11/5/2025, 10:01:00 PM
Public reaction to reports that Apple may pay Google $1 billion annually to power a revamped Siri is mixed, with some consumers expressing frustration over Apple's reliance on a rival, while others remain hopeful for a major improvement in Siri's capabilities[1][5][9]. On social media and forums, many users criticized Apple for what they see as a sign of Siri’s long-standing struggles, with comments like "Apple had to admit defeat and pay its chief rival" trending[2]. However, tech enthusiasts are optimistic that Google's 1.2 trillion parameter Gemini AI will finally deliver the advanced, conversational features users have demanded, potentially transforming Siri into a much smarter assistant[9][5].
🔄 Updated: 11/5/2025, 10:10:52 PM
Apple is reportedly finalizing a $1 billion annual deal with Google to integrate a custom version of Gemini AI into Siri, according to Bloomberg, marking the largest AI licensing agreement in tech history. Industry analysts say the move underscores Apple’s urgency to catch up in the AI race, with one expert noting, “This is a clear admission that Apple’s in-house AI isn’t ready, and they’re willing to pay top dollar for a stopgap solution.” The custom Gemini model, boasting 1.2 trillion parameters—eight times more than Apple’s current cloud-based AI—will power Siri’s next-gen features, launching as early as spring 2026.
🔄 Updated: 11/5/2025, 10:20:46 PM
Consumers and tech watchers are reacting with surprise and skepticism after reports surfaced that Apple may pay Google $1 billion annually to power a revamped, AI-driven Siri using Google’s custom Gemini model. Social media users have voiced concerns about privacy and irony, with one Reddit commenter asking, “So Siri’s finally smart, but now it’s powered by Apple’s biggest rival?” Meanwhile, analysts note that while the move could finally deliver on long-promised Siri upgrades, some users remain wary of increased reliance on Google’s technology in Apple’s ecosystem.
🔄 Updated: 11/5/2025, 10:30:48 PM
Apple's reported $1 billion annual deal with Google to integrate Google's custom Gemini AI model into Siri marks a significant shift in the competitive AI landscape, highlighting Apple's urgent push to catch up after delays in its own AI development[1][2]. With Google's Gemini boasting 1.2 trillion parameters—eight times the computational power of Apple's current 150 billion-parameter system—Apple is effectively leaning on its top rival's advanced AI to supercharge Siri's capabilities, signaling Google's growing dominance in AI infrastructure[1][2]. This partnership positions Google as a critical AI supplier behind the scenes, while Apple maintains some in-house processing and privacy controls, but the move underscores a new dynamic where Apple relies heavily on Google to stay competitive in th
🔄 Updated: 11/5/2025, 10:40:46 PM
There have been no public regulatory or government responses specifically addressing the reported $1 billion annual deal in which Apple may pay Google to power the revamped Siri with Google's Gemini AI model. Neither Apple nor Google has officially acknowledged the partnership, and it is reportedly being kept private to avoid regulatory scrutiny or competitive exposure[3]. However, given ongoing antitrust scrutiny on Google in other areas, such a high-value licensing deal could attract attention if disclosed, but no concrete government actions or statements regarding this deal have been reported as of now[8].
🔄 Updated: 11/5/2025, 10:50:46 PM
Apple is reportedly finalizing a deal to pay Google $1 billion annually for access to its Gemini AI model, aiming to overhaul Siri with a 1.2 trillion-parameter system—eight times more powerful than Apple’s current cloud-based model, according to Bloomberg. The partnership, described as a major shift for Apple, has drawn global attention, with analysts noting it could reshape AI competition and raise questions about data privacy, especially as the model will run on Apple’s Private Cloud Compute servers to keep user data isolated. International tech leaders, including EU regulators, are closely monitoring the deal, with one Brussels official stating, “This level of cooperation between two tech giants could have significant implications for market dynamics and consumer choice worldwide.”
🔄 Updated: 11/5/2025, 11:00:51 PM
There have been no public regulatory or government responses specifically addressing Apple's reported $1 billion annual payment to Google to power Siri with Google’s Gemini AI model. Both companies are reportedly keeping the deal private and plan to market the enhanced Siri as proprietary technology, likely to avoid scrutiny[3][9]. Given ongoing antitrust scrutiny on Google in other contexts, such as search dominance, regulators may eventually examine the implications of this large AI licensing deal, but no concrete government actions or comments have been reported as of now[8][14].
🔄 Updated: 11/5/2025, 11:10:48 PM
Apple’s announcement of a $1 billion annual deal to integrate Google’s Gemini AI model into Siri triggered a modest positive market reaction, with Apple shares rising about 1.6% following the news, reflecting investor confidence in the tech giant’s strategic pivot to rapidly enhance AI capabilities[5]. Meanwhile, Alphabet’s stock gained 3.7%, boosted by the lucrative licensing agreement that expands Gemini’s reach into Apple’s massive ecosystem[5]. Analysts noted this partnership is seen as pragmatic, helping Apple close its AI gap while enabling Google to monetize its AI investment, underpinning a “win-win” market sentiment[5].