# Building Audiences: Tade & Teddy's Disrupt Insights
In the fast-evolving world of market research and consumer insights, Tade and Teddy are shaking up the industry with their innovative agency, Disrupt Insight. Founded by visionaries passionate about disruptive thinking, this dynamic duo is redefining how brands build loyal audiences through bold, actionable strategies that blend behavioral science, AI, and creative storytelling.
The Rise of Disrupt Insight: Pioneering Disruptive Thinking
Disrupt Insight emerged from a gathering of innovative insight leaders determined to break free from conventional research methods. The agency champions disruptive thinking, importing fresh ideas from outside traditional categories to fuel bold decisions and real change[1][2]. Unlike standard approaches, Disrupt Insight mixes qualitative, quantitative, data science, and analytics—infused with cutting-edge AI, behavioral science, and implicit techniques—to craft tailored insight cocktails that fit any budget[1][3].
Tade and Teddy's vision emphasizes unconventional perspectives for groundbreaking results. Their philosophy rejects "business as usual," advocating for human-centered insights that are effortless, engaging, and far from boring. By focusing on distinctive delivery, they transform raw data into vibrant narratives with rich context, ensuring insights drive tangible business impact[1].
Mastering Audience Building Through Disrupt Studios
At the heart of Tade and Teddy's strategy for building audiences lies Disrupt Studios, a full-service production arm designed to make research captivating and actionable. Born from the need to elevate insights beyond "interesting" to problem-solving powerhouses, Disrupt Studios helps clients pitch budgets successfully by unlocking opportunities via insight-driven creativity[2].
Their offerings span video production, handling everything from global shoots, recruitment, and logistics to on-location interviews[2]. Post-production expertise includes video editing, motion graphics, data visualization, sound design, and even 360/VR environments, turning complex objectives into innovative solutions[2]. Technical services address practical challenges like file conversions, face blurring, or media compression, while "bringing segments to life" combines interviews, quant data, and infographics into memorable documentary-style series[2].
This creative edge positions Disrupt Insight as a leader in audience engagement, helping brands craft narratives that resonate and convert viewers into loyal advocates.
Cutting-Edge Tools: AI, Behavioral Science, and Actionable Insights
Tade and Teddy leverage the latest in behavioral science, advanced analytics, and AI to deliver sharp, undeniable insights that stakeholders can't ignore[3]. Registered as a private limited company specializing in market research and public opinion polling since August 2023, Disrupt Insight has quickly gained traction with its promise to eliminate "existential dread" from research outcomes[5].
Their approach ensures insights are not just brilliant but actionable, empowering brands to build audiences by understanding consumer needs deeply. From flexible partnerships to full-service solutions, they tackle tough tasks, allowing clients to shine[1]. This tech-forward methodology aligns with broader industry shifts toward consumer-centric strategies, making Disrupt Insight a go-to for forward-thinking leaders[4].
Why Tade & Teddy Are Transforming the Insights Landscape
As founders, Tade and Teddy embody the agency's ethos of not business as usual. Their emphasis on storytelling and problem-solving sets them apart, turning insights into tools for audience growth and business transformation. With active status and upcoming accounts due in 2026, Disrupt Insight is poised for expansion, inviting passionate professionals to join their table[1][5].
Brands partnering with them gain an edge in competitive markets, where disruptive insights translate to stronger audience connections and measurable ROI.
Frequently Asked Questions
What is Disrupt Insight's core mission?
Disrupt Insight focuses on **disruptive thinking**, bringing innovative ideas from beyond traditional categories to deliver bold, actionable insights using AI, behavioral science, and creative methods[1][3].
Who are Tade and Teddy in the context of Disrupt Insight?
Tade and Teddy are the visionary founders driving **Disrupt Insight**, pioneering unconventional research to help brands build audiences through engaging, problem-solving insights[1].
What services does Disrupt Studios offer?
Disrupt Studios provides **video production**, post-production (editing, motion graphics, VR), technical services, and documentary-style narratives combining interviews and data visuals[2].
How does Disrupt Insight incorporate AI and behavioral science?
They blend **AI**, **advanced analytics**, and **behavioral science** with qual/quant methods to create sharp, stakeholder-ready insights that drive business change[1][3].
When was Disrupt Insight incorporated?
**Disrupt Insight Limited** was incorporated on August 3, 2023, as a private limited company focused on market research[5].
Why choose Disrupt Insight for audience building?
Their **distinctive delivery** and creative narratives turn insights into memorable stories that unlock opportunities, helping brands compete for budgets and foster loyal audiences[1][2].
🔄 Updated: 12/31/2025, 4:10:16 PM
**NEWS UPDATE: Building Audiences – Tade & Teddy's Disrupt Insights**
At TechCrunch Disrupt 2025, Tade Oyerinde of Campus and Teddy Solomon shared strategies for audience growth amid agentic AI disruptions, emphasizing hybrid systems that combine language models with action-oriented AI to enable real-time market adaptation and outpace competitors.[9][2][7] Technical analysis highlights agentic AI's potential to autonomously set goals and execute strategies, with projections of over **125 billion connected devices** by 2030 fueling large action models (LAMs) for predictive maintenance and operational pivots, as noted in the Future Today Strategy Group's 2025 report.[2] Implications include early movers gaining insurmoun
🔄 Updated: 12/31/2025, 4:20:15 PM
**NEWS UPDATE: Consumer Buzz Around Tade & Teddy's Disrupt Insights**
Consumers are rallying behind Tade Oyerinde and Teddy Solomon's TechCrunch Disrupt session on building engaged audiences, with Fizz users driving over **100,000 peer-to-peer marketplace listings** since 2021 and praising new video features for boosting authentic interactions[1]. Solomon emphasized to the audience, **“the users are everything,”** while highlighting partnerships like Perplexity ads that keep engagement high without aggressive subscriptions[1]. Public sentiment echoes this, as Campus leverages Pell Grants for affordability, backed by billionaire investors like Sam Altman who prioritize reshaping education over profits[1].
🔄 Updated: 12/31/2025, 4:30:18 PM
**NEWS UPDATE: Building Audiences - Tade & Teddy's Disrupt Insights**
At TechCrunch Disrupt 2025, Tade Oyerinde of Campus and Teddy Solomon shared technical strategies for audience growth, spotlighting **agentic AI** as a game-changer for autonomous systems that "set goals, make decisions, and execute complex strategies independently," per event sessions on Large Action Models (LAMs) projected to leverage 125 billion connected devices by 2030.[2][7][8] Their discussion emphasized hybrid AI models combining language and action for real-time market adaptation, reducing operational risks by up to 18% through predictive insights, with implications for fintech disruptors accelerating delivery speed amid 2025's "
🔄 Updated: 12/31/2025, 4:40:15 PM
**NEWS UPDATE: Building Audiences - Tade & Teddy's Disrupt Insights**
Audience reactions to Tade Oyerinde and Teddy Solomon's TechCrunch Disrupt session on community-building have been overwhelmingly positive, with viewers praising their authentic strategies for retaining user loyalty amid fierce competition.[1][3] Solomon emphasized, “the users are everything,” highlighting Fizz's success on over 200 campuses, a peer-to-peer marketplace with more than 100,000 listings since 2021, and early ad partnerships with brands like Perplexity that align with student needs.[1][3] Fans on YouTube clips lauded the "do things that don't scale" approach for initial traction, noting it drew "a couple million impressions" vi
🔄 Updated: 12/31/2025, 4:50:16 PM
At TechCrunch Disrupt 2025, founders **Tade Oyerinde** (Campus) and **Teddy Solomon** (Fizz) discussed strategies for building engaged communities, with Solomon revealing that Fizz operates on **more than 200 college campuses** and has raised **over $40 million** in funding[1]. Solomon announced the company's expansion plans through a new product called **Global Fizz** designed to scale the platform beyond the U.S., while also disclosing that Fizz is monetizing through advertising partnerships, having "already worked with companies like Perplexity"[1]. Oyerinde highlighted his use of P
🔄 Updated: 12/31/2025, 5:00:28 PM
**NEWS UPDATE: Tade & Teddy's Disrupt Insights on Building Audiences**
At TechCrunch Disrupt 2025, Tade Oyerinde of Campus and Teddy Solomon shared technical insights on audience growth, emphasizing AI-driven community platforms that integrate agentic AI for autonomous engagement—projected to handle over 125 billion connected devices by 2030 via large action models (LAMs) for real-time strategy execution[2][6][7]. Their analysis highlights a 22% rise in average order values from omnichannel tools like AR try-ons and IoT sensors, reducing return rates by 18% while countering market pessimism where consumer optimism dipped to just 18% strong agreement[4][5]. Implication
🔄 Updated: 12/31/2025, 5:10:21 PM
**NEWS UPDATE: Building Audiences – Tade & Teddy's Disrupt Insights**
Consumer reactions to Tade Oyerinde's Campus and Teddy Solomon's Fizz remain strongly positive, with Fizz boasting over **200 college campuses**, a peer-to-peer marketplace listing **more than 100,000 items**, and partnerships like Perplexity drawing user enthusiasm for synergistic ads.[1][3] Solomon emphasized, “**the users are everything**,” highlighting retention strategies that have sustained engagement since 2021, while Oyerinde leverages Pell Grants and billionaire backers like Sam Altman to keep education affordable without profit pressure.[1] Public buzz from TechCrunch Disrupt 2025 sessions underscores authentic "do things that don't scale
🔄 Updated: 12/31/2025, 5:20:18 PM
**NEWS UPDATE: Regulatory Response to Tade & Teddy's Disrupt Insights on Building Audiences**
U.S. regulators are intensifying scrutiny on AI-driven audience building tools highlighted in Tade & Teddy's Disrupt Insights, with KPMG forecasting 2025 as the "Year of Regulatory Shift" emphasizing technology risks, consumer protections, and mandatory testing against data poisoning and bias.[1] Perkins Coie bolstered its fintech regulation team by adding former OCC leader Ted as the 13th partner in 2025, who warned of "unprecedented... regulatory scrutiny" for AI and blockchain platforms amid evolving banking oversight.[2] Experts predict President Trump will revoke Biden’s AI Executive Order in January 2025, favoring innovation over federa
🔄 Updated: 12/31/2025, 5:30:23 PM
**NEWS UPDATE: Building Audiences – Tade & Teddy's Disrupt Insights on Competitive Shifts**
In their TechCrunch Disrupt session, Tade Oyerinde and Teddy Solomon highlighted seismic changes in the 2025 competitive landscape, predicting Google faces its "first real threat" to search dominance from OpenAI's ChatGPT search, potentially eroding market share, while Google itself could post a "crazy good" year overall[1][6]. They identified M&A as a clear winner, with deals surging—"I was looking at the stats I think M&A deals in general..."—fueling consolidation amid automation pressures where "the people that don't automate will be big, big losers"[1]. Emerging disruptors i
🔄 Updated: 12/31/2025, 5:40:20 PM
At TechCrunch Disrupt 2025, Campus founder Tade Oyerinde and Fizz co-founder Teddy Solomon shared expert strategies for building lasting audiences, with Oyerinde crediting billionaire backers like OpenAI's Sam Altman for enabling affordable education via Pell Grants without profit pressure, stating, “They don’t need the money... What they really want is to fundamentally shape the way that education works.”[1] Solomon highlighted Fizz's expansion to over 200 college campuses, $40M in funding, and features like a peer-to-peer marketplace with 100,000+ items, emphasizing ads for monetization after partnerships like Perplexity while declaring, “the users are everything.”[1] Industry observers note their approaches—ba
🔄 Updated: 12/31/2025, 5:50:20 PM
**NEWS UPDATE: Building Audiences – Tade & Teddy's Disrupt Insights**
At TechCrunch Disrupt 2025, Fizz founders Tade Oyerinde and Teddy Solomon highlighted competitive shifts in campus community platforms, noting AI-driven advancements like superior content moderation that older apps from a decade ago couldn't match[5][1]. Fizz, now on over **200 college campuses** with **$40M+ raised** from investors like Owl Ventures and NEA, has listed **100,000+ items** in its peer-to-peer marketplace since 2021 and partnered with brands like Perplexity for ads amid rising monetization pressures[1]. "The technology is completely different for us," Solomon said, signaling how these tool