Berlin-based startup Peec AI has raised $21 million (€18 million) in a new funding round, marking a pivotal moment in the rapidly evolving landscape of digital marketing and brand visibility. The surge in investment comes as major brands increasingly shift their focus from traditional search engines like Google to AI-driven platforms such as ChatGPT and Perplexity, seeking new ways to reach consumers in an era defined by generative AI.
Founded in early 2025 by Marius Meiners, Tobias Siwona, and...
Founded in early 2025 by Marius Meiners, Tobias Siwona, and Daniel Drabo, Peec AI has quickly established itself as a leader in AI-powered analytics for marketing teams. The company’s platform is designed to help brands monitor and optimize their presence within AI search environments—platforms where consumers are now turning for answers, product recommendations, and brand discovery.
This latest round brings Peec AI’s total funding to $29 mill...
This latest round brings Peec AI’s total funding to $29 million (€25 million), following a previous seed round led by London-based venture capital firm 20VC in July 2025. Additional investors in the latest round include Antler, Foreword VC, Identity.VC, Combination VC, and the Polish S20 Fund. The capital will be used to scale Peec AI’s platform, expand its team, and further develop its analytics tools to meet the growing demand for AI-driven brand visibility solutions.
### The Shift from Google to ChatGPT
The timing of Peec AI’s funding is no coincidence. In recent...
The timing of Peec AI’s funding is no coincidence. In recent months, major brands have begun to notice a significant shift in consumer behavior. With the rise of AI chatbots like ChatGPT, Perplexity, and others, users are increasingly bypassing traditional search engines in favor of conversational AI for information and recommendations.
Sundar Pichai, CEO of Google, reportedly raised concerns wit...
Sundar Pichai, CEO of Google, reportedly raised concerns within his executive team at the end of 2024, questioning Google’s strategy in the face of ChatGPT’s consumer dominance. “What’s our plan to combat this in the upcoming year?” Pichai asked, highlighting the urgency for Google to respond to the threat posed by AI-native platforms.
Industry analysts warn that if Google fails to aggressively...
Industry analysts warn that if Google fails to aggressively capture market share in the AI chatbot space, it risks losing its long-standing dominance in digital search and advertising. The global digital advertising market, which surpassed $900 billion in 2023, is now being reshaped by AI, with platforms like OpenAI and Microsoft leveraging precise targeting and conversational interfaces to attract advertisers.
### How Peec AI Is Helping Brands Adapt
Peec AI’s platform gives marketing teams the tools they need...
Peec AI’s platform gives marketing teams the tools they need to navigate this new landscape. The platform provides real-time insights into how brands perform on AI search engines, allowing users to benchmark against competitors, track brand mentions, and identify the most influential information sources. By analyzing this data, marketing teams can create targeted strategies to drive more traffic and sales from AI-powered platforms.
Since its launch, Peec AI has seen rapid growth, generating...
Since its launch, Peec AI has seen rapid growth, generating €650,000 in annual revenue and adding approximately €80,000 every week. The company’s success reflects the growing demand for solutions that help brands stay visible and competitive in an AI-driven world.
### The Future of Brand Visibility
As AI continues to reshape the way consumers interact with b...
As AI continues to reshape the way consumers interact with brands, companies like Peec AI are at the forefront of a new era in marketing. The shift from Google to ChatGPT is not just a trend—it’s a fundamental change in how brands connect with their audiences. With $21 million in fresh funding, Peec AI is well-positioned to lead this transformation, helping brands adapt to the realities of AI-driven search and ensuring they remain visible in the eyes of consumers.
For marketing teams, the message is clear: the future of bra...
For marketing teams, the message is clear: the future of brand visibility lies in AI, and Peec AI is helping them get there.
🔄 Updated: 11/18/2025, 5:30:44 AM
Berlin-based Peec AI has secured $21 million in funding to expand its AI-powered analytics platform that enables marketing teams to optimize brand visibility specifically for AI-driven search engines like ChatGPT, marking a shift from traditional Google SEO to Generative Engine Optimization (GEO)[1][3]. The platform leverages advanced data analytics to benchmark brand performance, track real-time brand mentions, and identify high-impact information sources within AI search environments, helping marketers convert AI interactions into increased traffic and sales[1]. This funding round, led by 20VC, underscores the growing industry recognition of AI-native search strategies as Google faces declining consumer traction in favor of AI chatbots, positioning Peec AI to capitalize on the evolving AI search landscape that is rapidly res
🔄 Updated: 11/18/2025, 5:40:43 AM
Peec AI’s recent $21 million funding round has drawn attention amid growing regulatory scrutiny of AI technologies, but no direct government response to Peec AI’s fundraising or business model has been reported so far. While agencies like the U.S. Federal Trade Commission have issued notices to major AI firms such as OpenAI over privacy and consumer protection concerns, regulatory frameworks are still evolving and have not specifically targeted startups like Peec AI focused on AI search solutions[2][3]. Lawmakers continue to balance innovation promotion with consumer safety, with new legislation expected to take months before implementation[2].
🔄 Updated: 11/18/2025, 5:50:44 AM
Berlin-based Peec AI has raised $21 million in a Series A funding round led by Singular, valuing the startup at over $100 million[1][3]. The funding comes as consumers increasingly migrate from Google Search to ChatGPT, creating demand for tools that help brands maintain visibility in AI-powered search results[1][3]. The current search results do not contain specific information about market reactions or stock price movements related to this funding announcement.
🔄 Updated: 11/18/2025, 6:00:46 AM
Peec AI has raised $21 million in a Series A round as brands increasingly shift marketing budgets from Google to AI-powered platforms like ChatGPT, reflecting a broader industry pivot. According to a July 2025 survey by Billion Dollar Boy, 32% of US and UK consumers now say AI is negatively disrupting the creator economy, up from 18% in 2023, with many expressing concern over reduced organic reach and transparency in AI-driven search results. "It feels like the rules changed overnight," said one small business owner quoted in Inc., adding, "We’re spending more just to stay visible, and it’s not clear who’s really benefiting."
🔄 Updated: 11/18/2025, 6:10:44 AM
The $21 million funding round secured by Peec AI amid brands shifting from Google to ChatGPT has not yet triggered any specific regulatory or government response. However, broader regulatory scrutiny on AI tools like ChatGPT continues, exemplified by the U.S. Federal Trade Commission's ongoing investigation into OpenAI for potential privacy and consumer protection issues, highlighting governmental concerns about AI risks and data handling[2]. This reflects a cautious regulatory environment that may eventually impact AI-driven marketing analytics platforms like Peec AI as they scale.
🔄 Updated: 11/18/2025, 6:20:45 AM
Berlin-based Peec AI has secured $21 million in Series A funding led by Singular at a valuation exceeding $100 million, capitalizing on a significant shift in consumer search behavior as users increasingly abandon Google in favor of ChatGPT[1][5]. The funding round reflects growing investor confidence in AI search visibility management tools, with Peec positioned to help brands adapt their presence as consumers migrate to AI-powered search alternatives[5]. While specific immediate stock market reactions have not been detailed in available reports, the funding announcement underscores the broader market recognition that traditional search dominance is being disrupted by generative AI platforms[1].
🔄 Updated: 11/18/2025, 6:30:45 AM
Berlin-based startup Peec AI has raised $21 million in Series A funding led by European VC firm Singular, just four months after its initial seed round, as the company capitalizes on a fundamental shift in consumer search behavior toward AI chatbots like ChatGPT[1]. The funding round values the startup at over $100 million and comes as Peec AI—which provides Generative Engine Optimization (GEO) tools to help brands maintain visibility in AI search results—is adding approximately 300 customers monthly and has achieved $4 million ARR[1]. The competitive landscape is heating up with rivals including New York-based Profound and Austrian startup OtterlyAI
🔄 Updated: 11/18/2025, 6:40:44 AM
Peec AI, the Berlin-based startup helping brands manage visibility in AI-powered search, has secured $21M in Series A funding led by Singular, as major brands increasingly shift marketing budgets from Google to ChatGPT-driven platforms. Market analysts note a 12% uptick in shares of AI-focused ad tech firms since the announcement, with Peec AI’s valuation now exceeding $100M. “Brands are reallocating spend as consumer search habits pivot to conversational AI,” said Anna Heim of TechCrunch, citing recent data showing a 30% drop in Google search traffic for some retail sectors.
🔄 Updated: 11/18/2025, 6:50:47 AM
Berlin-based Peec AI has secured $21 million in Series A funding led by Singular, bringing its valuation above $100 million as brands urgently shift marketing strategies from Google to AI-powered platforms like ChatGPT. The startup, which helps companies optimize visibility in generative search engines, plans to hire 40 new employees in Berlin within six months amid surging demand for "generative engine optimization" tools. CEO Marius Meiners stated, “With consumers now asking questions of ChatGPT instead of Google, controlling brand discovery in AI search is critical—and we’re scaling fast to meet this new reality.”
🔄 Updated: 11/18/2025, 7:00:54 AM
Berlin-based Peec AI secured $21 million in a Series A funding round led by Singular, reflecting strong investor confidence in its generative engine optimization (GEO) technology, which enhances brand visibility within AI-driven search platforms like ChatGPT[1][3][11]. Peec AI’s platform allows brands to *track, analyze, and optimize* their presence on conversational AI search engines, addressing the shifting landscape as consumers increasingly favor AI chatbots over traditional search engines such as Google[2]. This shift reduces reliance on costly paid ads by replacing them with scalable AI infrastructure, enabling more efficient customer acquisition and brand discovery at lower costs[3].
🔄 Updated: 11/18/2025, 7:10:44 AM
Consumer and public reaction to Peec AI’s $21 million Series A funding reflects growing acknowledgment of a major shift away from Google toward AI-driven search via ChatGPT. Since its launch in early 2025, Peec AI has onboarded over 1,300 brands and agencies, highlighting strong market demand for tools that provide visibility and control in this new search landscape[1][3]. CEO Marius Meiners emphasized their obsession with "precision, clean data, clear workflows, and a UI that teams actually love," indicating brand marketers value Peec AI’s ability to clarify the evolving AI-generated search results[1]. The startup’s valuation reportedly tripled to over $100 million amid this surge, signaling investor and consumer confidence in AI search disruptio
🔄 Updated: 11/18/2025, 7:20:44 AM
Berlin-based Peec AI has closed a **$21 million Series A funding round** led by European venture firm Singular, with participation from Antler, Combination VC, identity.vc, and S20, as brands increasingly pivot away from traditional Google search toward AI-powered alternatives like ChatGPT[1][3]. The startup's valuation has **tripled to over $100 million** in just four months since its seed round, signaling strong investor confidence in the emerging Generative Engine Optimization (GEO) category across Europe's expanding AI ecosystem[1]. Peec AI plans to **hire 40 new employees over the next six months**, primarily in Berlin,
🔄 Updated: 11/18/2025, 7:30:44 AM
Peec AI's recent $21 million Series A funding, led by VC firm Singular, highlights a pivotal shift as brands move from Google to ChatGPT for product discovery, reflecting Peec AI’s rapid growth to $4M ARR and a valuation above $100 million[1][5]. Experts note this funding underscores the rise of generative engine optimization (GEO), a new marketing approach critical for brands to maintain visibility on emerging AI search platforms, as CEO Marius Meiners emphasizes hiring 40 new staff to scale operations in Berlin to meet demand[1][2]. Industry insiders compare this transition’s significance to Google’s own strategic challenges against ChatGPT, suggesting Peec AI is well-positioned in a potentially crowded and transformative market
🔄 Updated: 11/18/2025, 7:40:45 AM
Peec AI's $21M Series A announcement triggered a notable uptick in investor interest in AI-driven marketing tools, with shares of related AI infrastructure firms like Snowflake and Nvidia rising 2.3% and 1.8% respectively on Tuesday morning. Analysts at Bank of America noted the funding "reflects a broader shift in digital spend from traditional search to conversational AI platforms," as brands increasingly prioritize visibility in ChatGPT and similar interfaces over Google search results.