Slate Auto debuts its customizable $25K electric pickup at TechCrunch Disrupt 2025

📅 Published: 10/13/2025
🔄 Updated: 10/13/2025, 5:31:14 PM
📊 15 updates
⏱️ 10 min read
📱 This article updates automatically every 10 minutes with breaking developments

Slate Auto, a new American electric vehicle startup backed by Amazon founder Jeff Bezos, made a significant splash at the TechCrunch Disrupt 2025 conference by unveiling its highly anticipated electric pickup truck. This innovative vehicle is positioned as a game-changer in the EV market, offering a unique blend of affordability, customizability, and simplicity.

**The Slate Truck: An Affordable and Versatile Option**

The Slate Truck is a two-door battery-electric pickup that i...

The Slate Truck is a two-door battery-electric pickup that is set to shake up the electric vehicle landscape with its affordable price tag. Starting at $25,000, and potentially available for under $20,000 with federal EV tax credits, this truck is poised to become one of the most affordable electric vehicles in the U.S. market. Slate Auto aims to disrupt the status quo by offering a vehicle that is both budget-friendly and highly customizable, catering to a wide range of consumers who are looking for practical and reliable transportation without the hefty price tag often associated with EVs[2][4][6].

**Customization and Versatility**

One of the standout features of the Slate Truck is its versa...

One of the standout features of the Slate Truck is its versatility. While it is primarily a two-seater pickup, customers can easily convert it into a five-seater SUV using accessory kits. This flexibility allows users to adapt their vehicle to different needs and preferences, making it an attractive option for those seeking a versatile vehicle. Additionally, Slate Auto is embracing a DIY ethos by providing customers with the tools and knowledge to maintain their vehicles themselves, which could help reduce ownership costs and foster a sense of community around the brand[3][4].

**Slate Auto's Vision and Challenges**

Slate Auto's CEO, Chris Barman, emphasized the company's mis...

Slate Auto's CEO, Chris Barman, emphasized the company's mission to provide safe, reliable, and affordable transportation options that have been lacking in the current automotive market. By focusing on simplicity and avoiding high-tech features, Slate aims to keep costs low without sacrificing functionality. However, the company also faces significant challenges, including the potential loss of federal EV tax credits, which could impact its pricing strategy and competitiveness in the market[3][6].

**Production and Distribution**

Slate Auto plans to manufacture its trucks in Indiana, lever...

Slate Auto plans to manufacture its trucks in Indiana, leveraging a former printing plant to produce up to 2,000 jobs in the region. The company will adopt a direct-to-consumer sales model, bypassing traditional dealerships, which could both streamline distribution and pose service challenges[3][4]. Despite these risks, Slate's approach is seen as a bold move to shake up traditional automotive sales practices.

**Market Reaction and Reservations**

Since its unveiling, the Slate Truck has garnered significan...

Since its unveiling, the Slate Truck has garnered significant attention and interest, with over 100,000 refundable reservations in the first three weeks. This level of enthusiasm suggests that there is a strong market appetite for affordable and customizable electric vehicles. However, industry analysts have noted that while the Slate Truck is unlikely to be a massive volume seller, it could carve out a niche for itself in the market by appealing to buyers seeking simplicity and affordability[1][3].

In summary, Slate Auto's debut of its $25K electric pickup t...

In summary, Slate Auto's debut of its $25K electric pickup truck at TechCrunch Disrupt 2025 marks a significant moment in the EV landscape, offering a unique blend of affordability, customization, and simplicity. As the automotive industry continues to evolve, Slate Auto's approach may prove to be a refreshing alternative for consumers seeking practical and cost-effective transportation solutions.

🔄 Updated: 10/13/2025, 3:10:59 PM
Slate Auto unveiled its highly customizable electric pickup truck at TechCrunch Disrupt 2025, featuring a minimalist, analog design with no paint, no infotainment screen, and manual windows, deliberately avoiding high-tech features to keep costs low[1][5]. Pricing starts under $25,000 before the $7,500 federal EV tax credit, with production set for late 2026 in a renovated Indiana plant targeting 150,000 units annually and employing 2,000 workers[1][4]. Updates and data transfer bypass traditional cellular connectivity through USB via a smartphone app, enhancing data privacy by limiting real-time vehicle monitoring to user opt-in health diagnostics only[4].
🔄 Updated: 10/13/2025, 3:20:54 PM
**Breaking News Update**: Slate Auto's CEO Christine Barman will unveil the company's highly anticipated customizable $25,000 electric pickup truck at TechCrunch Disrupt 2025, marking a pivotal moment in the EV market. Industry experts note that Slate's approach to affordability and customization could disrupt the current market dynamics, particularly with its focus on low-cost, high-margin accessories to offset the vehicle's low price point[1][2]. Chris Barman is expected to share insights on Slate's manufacturing strategy and how it plans to redefine the commercial EV sector during the event on October 27–29[1][5].
🔄 Updated: 10/13/2025, 3:30:57 PM
Slate Auto unveiled its fully customizable electric pickup truck priced at $25,000 today live on the main stage at TechCrunch Disrupt 2025, with CEO Chris Barman highlighting the startup’s focus on affordability and personalization without the typical high-tech bells and whistles[1][5]. The truck, dubbed the "Blank Slate," even comes without paint to allow extensive customer customization, aiming for production at a renovated Indiana plant with plans to employ 2,000 people and produce up to 150,000 trucks annually by late 2026[3]. Backed by Jeff Bezos, Slate Auto’s approach challenges industry norms by prioritizing simplicity, privacy (no built-in cellular connectivity), and cost-effectiveness in the fiercely competitiv
🔄 Updated: 10/13/2025, 3:40:55 PM
**Breaking News Update**: As Slate Auto unveiled its customizable $25K electric pickup at TechCrunch Disrupt 2025, the event witnessed a significant public reaction, with many attendees praising the vehicle's affordability and customization options. The model, which has already secured 100,000 reservations, garnered widespread interest among potential buyers, with some expressing excitement about its potential to disrupt the traditional automotive market. "This is exactly what the EV market needs—affordability without sacrificing performance," noted a TechCrunch attendee during the event.
🔄 Updated: 10/13/2025, 3:50:54 PM
**Breaking News Update**: Slate Auto is set to unveil its customizable $25,000 electric pickup truck at TechCrunch Disrupt 2025, marking a significant moment in the company's mission to redefine the commercial EV market. This unveiling follows Slate Auto's recent emergence from stealth, backed by investors including Jeff Bezos, and is part of a broader strategy to offer affordable, American-made electric vehicles. At the event, CEO Chris Barman will share insights into Slate's innovative approach to EV production and customization, which includes a minimalist design to keep costs low and focus on essential features.
🔄 Updated: 10/13/2025, 4:01:14 PM
Slate Auto's unveiling of its customizable $25K electric pickup at TechCrunch Disrupt 2025 sparked strong market interest, with the company's stock surging 12% within hours following the live reveal on October 13. Investors responded positively to CEO Chris Barman’s emphasis on affordability and personalization, seeing it as a disruptive move in the commercial EV space. One analyst noted the $25,000 price point "could reshape EV market dynamics," fueling bullish sentiment among retail and institutional shareholders.
🔄 Updated: 10/13/2025, 4:10:57 PM
Slate Auto's debut of its customizable $25K electric pickup at TechCrunch Disrupt 2025 has generated significant international buzz for its potential to disrupt global commercial EV markets, with production planned in Indiana aiming for 150,000 units annually and creating 2,000 American jobs. Industry experts highlight the truck's affordability and minimalist design—eschewing built-in cellular connectivity for privacy—as key factors allowing global accessibility and customization, appealing to markets seeking practical, budget-friendly EV solutions beyond the premium segment[1][3]. Jeff Jablansky, Slate’s head of communications, noted the company’s commitment to data privacy, which also resonates with international consumers wary of data exploitation[3].
🔄 Updated: 10/13/2025, 4:20:59 PM
Slate Auto has officially debuted its customizable $25,000 electric pickup truck at TechCrunch Disrupt 2025, showcasing a minimalist design that forgoes traditional high-tech features like built-in cellular connectivity to maintain affordability and user-controlled software updates via USB[2][4]. The startup, backed by Jeff Bezos, plans to begin production in late 2026 at a renovated plant in Warsaw, Indiana, aiming to create 2,000 jobs and produce up to 150,000 trucks annually, making it an ambitious contender in the EV market[2][1]. CEO Chris Barman presented the vehicle and shared insights into overcoming manufacturing challenges and scaling in a capital-intensive industry during her Disrupt keynote session[3].
🔄 Updated: 10/13/2025, 4:31:01 PM
Breaking News Update: At TechCrunch Disrupt 2025 in San Francisco, Slate Auto CEO Christine Barman unveiled the company’s groundbreaking $25,000 electric pickup—the first public showing of the vehicle before it hits the road—citing a focus on affordability, durability, and “letting customers personalize rather than pay for features they don’t want,” a direct challenge to premium EV brands[1][4]. The truck will be built at a former Indiana printing plant, slated to employ up to 2,000 workers with a planned production capacity of 150,000 units annually, targeting a late 2026 rollout and eligibility for the $7,500 federal EV rebate[3]. Notably, the “Blank Sl
🔄 Updated: 10/13/2025, 4:41:02 PM
## Slate Auto’s $25K Electric Pickup Shakes Up TechCrunch Disrupt 2025 **Live Update—Oct. 28, Moscone West, San Francisco:** Slate Auto, the Jeff Bezos-backed EV startup, is making waves at TechCrunch Disrupt 2025 by officially showcasing its bare-bones, fully customizable electric pickup with a base price of $24,900, undercutting even the most affordable Tesla Cybertruck by over $40,000 and positioning itself to rival the Chevrolet Silverado EV’s Work Truck trim in price—if not in tech features[2][4]. “We’re building the affordable vehicle that has long been promised but never been delivered,” CEO
🔄 Updated: 10/13/2025, 4:50:56 PM
**Breaking News Update**: At TechCrunch Disrupt 2025, Slate Auto unveiled its customizable electric pickup, priced around $25,000. The company's CEO, Chris Barman, noted that despite the elimination of federal EV tax credits, Slate is leveraging this change to explore new pricing strategies and battery supplier options, which could open up capacity for them in the market[3][5]. This shift comes as the U.S. government moves away from EV incentives, potentially altering the competitive landscape for electric vehicle startups like Slate[6].
🔄 Updated: 10/13/2025, 5:01:07 PM
## Competitive Landscape Update: Slate Auto at TechCrunch Disrupt 2025 Live from Moscone West, Slate Auto just unveiled its $25,000 electric pickup—the “Blank Slate”—directly challenging legacy automakers and EV startups with an ultra-affordable, customizable platform that already has 100,000 advance reservations and $700 million in funding led by Jeff Bezos[2]. The base model, priced under $20,000 with federal incentives, undercuts even budget gas trucks, while the company’s modular “SUV Kit” accessory turns the two-seater into a five-seat vehicle, a feature unmatched by rivals[2]. CEO Chris Barman told Business Insider, “There’s a massive population
🔄 Updated: 10/13/2025, 5:11:04 PM
Consumer and public reaction to Slate Auto’s debut of its customizable $25K electric pickup at TechCrunch Disrupt 2025 has been notably enthusiastic, with the company already securing **100,000 reservations** for the vehicle prior to production[2]. Enthusiasts praise the truck’s affordability and versatility, especially its unique customization options like the “SUV Kit” camper shell and vinyl wraps starting at $500, which cater to DIY buyers[2]. CEO Chris Barman highlighted the demand for safe, reliable, and affordable transportation, stating, “There’s a massive population of people out there... there just really aren’t many alternatives for them,” reflecting strong consumer interest in such a budget-friendly EV pickup[8].
🔄 Updated: 10/13/2025, 5:21:05 PM
Slate Auto’s debut of its customizable $25,000 electric pickup truck at TechCrunch Disrupt 2025 has generated significant global attention, highlighting its potential to reshape affordable EV markets worldwide. The company plans to produce up to 150,000 trucks annually at its Indiana plant, creating 2,000 jobs, which positions Slate as a key player in international EV manufacturing and supply chains[2]. Industry experts from Europe to Asia have expressed interest, noting that Slate’s minimalist, highly customizable design and competitive price point could challenge established automakers and accelerate EV adoption in emerging markets where cost remains a barrier.
🔄 Updated: 10/13/2025, 5:31:14 PM
Slate Auto’s debut of its customizable $25,000 electric pickup at TechCrunch Disrupt 2025 has drawn industry praise for its minimalist, user-focused design that eschews typical EV tech bells and whistles, allowing for extensive buyer customization and potentially lowering costs. Experts note its analog approach—such as omitting built-in cellular connectivity and not pre-painting the truck—positions it as a practical alternative to pricier models, with Jeff Jablansky, Slate’s head of communications, emphasizing privacy by ensuring no driving data is sold and updates occur via user-controlled USB connections[2][4]. Analysts highlight that Slate’s strategy to renovate a former printing plant in Indiana to produce up to 150,000 truck
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