Threads, the social media platform owned by Meta, is experimenting with a new feature that allows users to post **extended text content** directly within a single post, moving beyond the traditional character limits and threaded posts. This new "text attachment" feature enables users to attach longer blocks of text, styled creatively with various tools, instead of having to create multiple posts to share in-depth thoughts, news snippets, book excerpts, and similar content[1].
The feature was first spotted on iOS by app researcher Radu...
The feature was first spotted on iOS by app researcher Radu Oncescu, who shared a screenshot showing how the long-form text appears in a gray box embedded within a post. Users can click on this box to expand and scroll through the full content, making it easier to share comprehensive narratives or analyses without breaking them up into several smaller posts. This approach also eliminates the need for awkward workarounds like posting screenshots of text from notes apps or external blogs[1].
This development is part of a broader series of updates Thre...
This development is part of a broader series of updates Threads has rolled out in 2025 to enhance user engagement and content sharing capabilities. These include the introduction of direct messaging, spoiler tags for images and videos, custom feeds, fediverse integrations, and AI-powered enhancements. The addition of long-form text support is seen as a strategic move to attract and retain creators and writers who previously relied on external platforms like blogs or newsletters (e.g., Substack) to distribute their extended content[1][2].
Threads has experienced rapid growth, reaching over 400 mill...
Threads has experienced rapid growth, reaching over 400 million monthly active users just two years after its launch, positioning itself as a strong competitor to X (formerly Twitter), which boasts over 600 million monthly active users. The introduction of this long-form text feature may further differentiate Threads by allowing more flexible content formats, potentially increasing user time spent on the platform and broadening its appeal to content creators who seek richer storytelling tools[1].
In contrast, X continues to rely on threaded tweets to expan...
In contrast, X continues to rely on threaded tweets to expand beyond the 280-character limit, allowing users to link multiple short posts to form longer narratives. While X also offers ways to post longer texts through threads or paid options, Threads’ new feature represents a more integrated and seamless experience for sharing extended writing directly within a single post block[3][4][5].
Overall, Threads’ experimentation with long-form text conten...
Overall, Threads’ experimentation with long-form text content marks a significant step in evolving its platform to accommodate diverse content forms, aiming to enhance user engagement and creator satisfaction in an increasingly competitive social media landscape. Meta has confirmed the testing phase, and wider rollout details are expected as feedback is gathered from early users[1].
🔄 Updated: 8/28/2025, 5:20:53 PM
Threads is currently testing a **new feature that allows users to post extended long-form text content** directly on the platform, making it easier to share deeper thoughts without creating multiple posts or threads, Meta confirmed on August 28, 2025[1]. The feature displays a snippet in a gray box within posts, which users can click to read the full text, helping retain creators who want to share articles or excerpts without word limits. Threads, which recently surpassed 400 million monthly active users, has introduced this as part of broader enhancements including DMs, AI features, and fediverse integration[1].
🔄 Updated: 8/28/2025, 5:30:54 PM
Threads is currently experimenting with a new "text attachment" feature that allows users to post extended text blocks within a single post, rather than multiple threaded posts. This feature, spotted on iOS, displays a snippet in a gray box that users can click to expand and scroll through, accommodating longer, styled content such as articles, news snippets, or book excerpts. The innovation addresses previous workarounds like sharing screenshots of text and aims to retain writers and creators seeking broader distribution for long-form content, capitalizing on Threads’ growth past 400 million monthly active users[1].
🔄 Updated: 8/28/2025, 5:40:54 PM
Threads is currently testing a new feature called "text attachment" that allows users to post extended text content within a single post instead of multiple threaded posts, enabling more in-depth thoughts and creative styling options, such as sharing news snippets or book excerpts[1]. This feature, first spotted on iOS, displays a snippet in a gray box that can be clicked to expand and scroll through the full content, potentially helping Threads retain writers who previously shared long-form content on blogs or newsletters[1]. Threads, with over 400 million monthly active users, continues to roll out enhancements following recent additions like DMs, custom feeds, and AI tools[1].
🔄 Updated: 8/28/2025, 5:50:52 PM
Threads is testing a new "text attachment" feature that allows users to post extended blocks of long-form text within a single post, eliminating the need for multiple threaded posts or workaround screenshots. This feature, spotted on iOS and confirmed by Meta, includes styling tools aimed at sharing deeper thoughts, news snippets, and book excerpts, enhancing content richness for the platform's 400 million monthly active users[1][3]. The update follows a series of recent feature rollouts such as DMs, custom feeds, and AI enhancements, signaling Threads’ push to retain creators who publish longer written content elsewhere.
🔄 Updated: 8/28/2025, 6:00:55 PM
Threads, Meta’s social platform, is currently testing a new feature that allows users to post extended text content, enabling longer-form posts directly on the platform[1]. As of now, there have been no public statements or regulatory actions from governments specifically addressing this new feature of Threads, despite the platform recently surpassing 400 million monthly active users[1]. Meta continues to integrate content moderation practices from Instagram and Facebook, including fact-checking and filtering tools, but no concrete regulatory responses have been reported in connection with the extended text feature as of August 28, 2025[3][4].
🔄 Updated: 8/28/2025, 6:10:52 PM
Threads, Meta’s social network, is testing a new feature that allows users to post extended text content within a single post by attaching a block of long-form text. This "text attachment" feature, spotted on iOS, offers basic formatting and lets users share detailed thoughts, news snippets, or excerpts without creating multiple posts, addressing the platform's previous 500-character limit[1][2]. With Threads surpassing 400 million monthly active users, this development aims to retain creators and writers seeking broader distribution directly on the platform[1].
🔄 Updated: 8/28/2025, 6:20:52 PM
Threads, Meta’s social platform with over 400 million monthly active users, is experimenting with a new feature that allows users to post extended text content directly within a single post, bypassing the previous word limit constraints[1][2]. Globally, this could significantly enhance content creation and sharing, particularly benefiting writers, creators, and publishers by providing a native platform for long-form posts without needing external links or screenshots[1]. However, some international users note that these long-form posts currently cannot be shared within fediverse networks like Mastodon, raising questions about interoperability in Meta’s broader global strategy[2].
🔄 Updated: 8/28/2025, 6:30:52 PM
Threads is testing a new feature allowing users to attach extended blocks of long-form text to posts, enabling deeper thoughts, news snippets, and book excerpts with creative styling tools, as confirmed by Meta on August 28, 2025[1][2]. This "text attachment" feature appears as a gray box that viewers can click to read the full content in a scrollable window on both mobile and web, aiming to retain creators who want better distribution beyond the 500-character limit[1][2]. Threads, which recently surpassed 400 million monthly active users, is exploring this amid other enhancements like DMs, fediverse integrations, and AI tools, though wider rollout timing remains unclear[1][2].
🔄 Updated: 8/28/2025, 6:40:54 PM
Threads is testing a new feature that allows users to post extended text content directly within a single post, removing the need for multiple threaded posts. Early reactions show interest from creators and writers who appreciate the ability to share deeper thoughts and articles without external links; one user, Robert P. Nickson, demonstrated the feature with a long-text snippet viewable in a scrollable format[1][2]. However, some users express concern that this may increase insularity on the platform, as current text attachments cannot be shared across interoperable networks like Mastodon, which could limit broader distribution[2].
🔄 Updated: 8/28/2025, 6:50:53 PM
Threads is currently testing a new feature that allows users to post extended text content within a single post, enabling long-form writing with basic formatting tools for sharing deeper thoughts, news snippets, and excerpts. This move could significantly impact the global creator community by retaining writers who previously relied on platforms like Substack, while also enhancing content distribution among Threads’ 400 million monthly users worldwide. Internationally, the feature has sparked interest for its potential to evolve social media communication, though concerns remain about interoperability limitations with fediverse platforms like Mastodon, possibly affecting cross-platform content sharing[1][2].
🔄 Updated: 8/28/2025, 7:00:53 PM
Threads is experimenting with a new feature that allows users to attach extended blocks of text within a single post, enabling long-form content sharing directly on the platform[1][2]. This move could help Threads, which recently surpassed 400 million monthly active users, better compete with X’s long-form "articles" feature available to Premium+ subscribers, as X currently boasts over 600 million monthly active users[1]. By integrating this feature, Threads aims to attract creators and writers seeking more expressive content options, potentially shifting the competitive landscape in social media by reducing reliance on third-party platforms like Substack or blogs[1][2].
🔄 Updated: 8/28/2025, 7:10:52 PM
Threads’ new feature to post extended text content has not yet prompted any official regulatory or government response. As of August 28, 2025, Meta confirmed the feature is in testing to allow users to share long-form text attached to posts, but no statements or actions from government agencies or regulators regarding this update have been reported[1]. Current responses focus primarily on content moderation improvements without specific mention of regulatory scrutiny tied to this long-form text experiment[4].
🔄 Updated: 8/28/2025, 7:20:57 PM
Meta’s Threads is experimenting with a new “text attachment” feature that allows users to post extended blocks of formatted text within a single post, moving beyond the existing 500-character limit and removing the need for multi-post threads or text screenshots[1][2][3]. Industry experts note this could attract creators and writers seeking native long-form content distribution, positioning Threads more directly against X’s Articles feature—though unlike X, Threads offers this to all users without a subscription requirement[2]. With over 400 million monthly active users, this move is seen as a strategic effort to deepen user engagement and compete in the lucrative social media content market valued at over $200 billion[1][2].
🔄 Updated: 8/28/2025, 7:31:09 PM
Meta’s Threads is testing a new “text attachment” feature that allows users to post long-form text within a single post, moving beyond the previous character limits and eliminating the need to create multiple threaded posts or share screenshots of text[1][2][3]. Industry experts note this could help Threads retain creators and writers by providing an integrated platform for deeper content like news snippets and book excerpts, a direct competitor to X’s long-form Articles, with Threads making this feature available to all users rather than limiting it to premium subscribers[2]. Experts also highlight the risk that this could make Threads more insular since many users do not click external links, but offering native long-form content could boost engagement on its 400 million monthly active users base[3][
🔄 Updated: 8/28/2025, 7:41:06 PM
Meta’s Threads is testing a new "text attachment" feature allowing users to post extended blocks of long-form text directly within a single post, complete with basic styling tools to share deeper thoughts, book excerpts, or news snippets[1][2]. This feature previews the text in a gray box that users can click to expand and scroll through, aiming to retain creators who otherwise post long content on blogs or newsletters; Threads now has over 400 million monthly active users, intensifying competition with X’s similar but Premium-limited Articles feature[1][3]. The rollout is still in testing with no official wide release date announced yet[3].